WAYS TO GROW YOUR REAL ESTATE BUSINESS THROUGH SOCIAL MEDIA Social media marketing has become an important lead generation strategy in many real estate businesses – and for good reason. When used correctly, social media allows you to instantaneously connect with potential clients and begin to build relationships that will result in more business. While …
IT’S NOT TOO LATE TO CREATE A BUSINESS PLAN FOR THE NEW YEAR! Every day, you have two choices: you can stay in bed with your dreams, or you can get out and chase them. But just getting out bed won’t make them happen – you need to take action and put a business plan …
Luxury The face of luxury in our society is changing. With a term used so loosely in the marketplace, what does “luxury” mean in our economy, and how can we connect with this market, even beyond those in the top 1 percent? Scott Ritter, president and chief executive officer of Dahlgren Duck & Associates, recently …
FIVE HOME-STAGING TIPS TO SELL QUICKLY! There are two rules when it comes to selling a home: price it well and make it look amazing. If you aren’t sold on the latter, open up the KW Mobile Search App and scroll through the properties for sale in your area. You will quickly see that today’s …
HERE’S HOW YOU GROW YOUR MARKET SHARE OVERNIGHT Bundled in thick scarves and warm coats, Dar and Ed Walden were out navigating Anchorage’s icy roads when the call came in. Stopped in a snowy parking lot, the co-owners of the Anchorage, Alaska-based Dar Walden Team found their friend Matt Wagner – owner of an ad …
Video Marketing The use of unmanned aerial vehicles, aka drones, has seen a huge expansion in the real estate industry. This winter, the Federal Aviation Administration opened up the use of drones, and operators no longer need a commercial pilot’s license to fly them. As a result, drone popularity is soaring. Properties with large tracts …
Middle Class Economics 101 After Tax Reform After tax reform, the country desperately needs a model of corporate profit sharing that can meaningfully rebuild the middle class. Democrats and Republicans have been debating whether tax reform will or will not increase the wealth of the middle class. Let’s look at some corporate models that are …
Economic Update Keller Williams Realty Staff Economist Ruben Gonzales talks about spotting a market shift. If you have been in the real estate industry for very long, you probably know that the housing market goes through cycles. During the growth portion of the cycle, prices are going up and inventory levels are typically low but …
CREATING OUTDOOR LIVING SPACES TO ENJOY ALL YEAR Outdoor Living Spaces in Demand The National Gardening Association reported that homeowners in the United States spent close to $40 billion last year on all garden and outdoor-related services and products. And, according to real estate experts, these were wise expenses. It is estimated that for every …
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THINK TWICE BEFORE OPTING OUT OF A HOME WARRANTY Imagine this. You move into your new home in the middle of winter and your furnace breaks down. The total cost to replace it is $3,500. Had you purchased a $700 home warranty, a portion of these costs would have been covered. With one call, a …
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